The perfect Rolex Datejust for Christmas

Armour Winston Rolex Datejust Diamond

With the countdown to Christmas now on, we are going to take a look at some of the stunning watches we have available now. This time of year is full of sparkle, and we start with a particular luxury timepiece that will stand out perfectly! The 2017 Rolex 116243 bi-metal diamond Datejust has a set diamond dot dial and round dazzling diamond set bezel. Now who would like this Rolex for Christmas?


Rolex Datejust Watches

In 1945 the first Rolex Datejust was introduced. It was the first self‑winding wrist chronometer to indicate the date in a window on the dial. This was a watch which really stood out! The Datejust came with a specially created Jubilee bracelet and a fluted bezel. It was in the 1950s after the magnifying Cyclops lens was added, that the Lady Datejust was launched. The Lady Datejust was the first female specific version of the Rolex date chronometer. The female Datejust shared the same technology and features of the larger version, and since its launch there have been numerous versions specifically designed for women in mind. The iconic Rolex Datejust remained the most popular watch produced by the company until 1956.


Rolex Ref. 116243

The Datejust is now considered such a successful design that Rolex calls it “he modern archetype of the classic watch”. It is beautifully designed and there are numerous styles for every taste in the current collection. The ref. 116243 is a stunning champagne colour, made from steel,18 carat gold, and set with gorgeous diamonds. If you think this may be the Rolex for someone special this Christmas, you can save over £3,500 on this unworn Rolex 116243 bi-metal Datejust in store now.

Rolex Datejust  Ladies Armour Winston

3 reasons to choose a Rolex

If we haven't tempted you enough, here are three great reasons to choose a Rolex this year for someone special.

Perfect with any outfit

Here are Armour Winston we of course have a variety of Rolex watches to choose from, and they really can change your entire look by just wearing a different style. In some cases you don’t even need to change your watch! You could perhaps simply swap the strap?

They are built to last

The Rolex sport watches were created for rugged use, and therefore extremely durable. Many other luxury watch brands can become faulty quickly, but Rolex are made to survive for years, for generations even! Simply because their cases and movements were created for adventurous and harsh conditions.

A great investment

Rolex watches have strong value, which only rise if the watch continues to stay in good condition. Rolex collectors get excited to own a wearable investment. This is particularly true with sport models like the Submariner, the Daytona, and the Explorer. Those are models that continue to grow in value faster and steadier than most other existing classic watches. A watch can be a good investment, and if you are interested in a watch that will hold its value, Rolex are a potentially good choice of brand. This is quite simply because people care about Rolex - it is such an iconic brand with so much history.